Seasonal Lighting Design
The Full Shebang
Client: A premier holiday lighting company
My Role: Creative Director
Project Scope: Sep 2025 - January 2026
Well Hung Lights.
Having outgrown their DIY branding, SLD came to me ready to take their business to the next level. Built from the ground-up by childhood friends - their chemistry, history, and banter made the job easy.
As a team, we created a look and voice that reflected their charm and cheekiness without sacrificing professionlism.
Cheeky, Festive, & Pro
SLD’s rebrand was more than just logos and colors - we brought it to life with a marketing campaign designed to highlight their humor and hunky-ness.
Check out their website and instagram to see how their branding comes together across different platforms.

