Seasonal Lighting Design

The Full Shebang

Client: A premier holiday lighting company

My Role: Creative Director

Project Scope: Sep 2025 - January 2026

Well Hung Lights.

Having outgrown their DIY branding, SLD came to me ready to take their business to the next level. Built from the ground-up by childhood friends - their chemistry, history, and banter made the job easy.

As a team, we created a look and voice that reflected their charm and cheekiness without sacrificing professionlism.

Cheeky, Festive, & Pro

SLD’s rebrand was more than just logos and colors - we brought it to life with a marketing campaign designed to highlight their humor and hunky-ness.

Check out their website and instagram to see how their branding comes together across different platforms.